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Live Chat

Chat with visitors on your website and quickly turn the visits into leads with Premium Live Chat Software by Shoreline Media. Our chat software is built into our reporting platform and dashboard. Chats are counted as conversions and reported in weekly and monthly reports that our team sends out.
Live chat software interface on laptop screen, showcasing Shoreline Digital Marketing branding, featuring chat window with user message and service options, emphasizing lead generation and customer engagement.

All-in-one
website chat

As you are aware, Shoreline endeavors to build your online presence by attracting visitors to your site. A multi-faceted aim, we achieve our goal by creating a strong visual layout and designing a robust call-to-action campaign. We develop a unique SEO structure for each client, optimizing organic traffic to deliver high-quality clicks. Of course, clicks mean little unless they convert, and our powerful CTA and live chat software serve to engage potential customers from the second they hit your site. Developed by our own in-house team of techs, each and every aspect of your website will look and feel natural, and ensure only the highest-quality experience for users. Our custom dashboard will track everything in real time, from conversions and lead generation to calls, reviews, and in-depth analytics. Because we value your input and respect the time and effort you put into your company, we provide you with access to the very same dashboard, allowing you not just to share your thoughts but to observe the evolution of your business for yourself. After all, we’re not just working for you: we’re working with you.

Track all incoming communications back to campaigns and leverage Live Chat features to engage leads quickly. There are probably customers visiting your site right now. You can discover new opportunities by approaching customers directly as they are either browsing the site or shopping the site.

The Objective

Incorporate a powerful Live Chat solution, that will allow you to Optimize the customer experience on your site while converting leads who may not complete a form or call after browsing your website.

Respond Faster / More Leads

Incorporating a Live Chat feature on your site is going to give you real-time conversations with your visitors. They visit the site, open a chat and the conversation starts. If you do not respond to an email quick enough that potential client or customer is now talking to your competitors.

Form Submissions

Depending on what industry you are in some visitors will NOT complete a form on your website. They may pick up the phone and call but chances are they want to find what they are looking for NOW. Live Chat will allow you to interact and start a conversation the second that visitor hits your site.

Sales Tool

There are a number of ways to collect visitor information when they visit your website but is the information enough? When a user completes a pre-chat survey at the very least they enter their name and their email address.

Help

Help those who need it. Get in touch with people on your website and point them in the right direction. Doing this will help the visitor find exactly what they are looking for. Without a solid set of call-to-action areas on your website you are losing customers during a service search, product search or even at checkout. Help convert these visitors using Live Chat.

On-Page Content and Competitor Analysis

On-page content and competitor analysis play a critical role in an Organic and AI Search strategy by ensuring content is both competitive and intelligently optimized. This involves analyzing top-performing competitors to identify content gaps, keyword opportunities, and structural patterns that search engines and AI models favor. On-page optimization then aligns content with user intent through strategic keyword placement, clear headings, internal linking, and semantic relevance, while enhancing readability and authority. Together, these efforts help content outperform competitors and increase visibility across traditional search results and AI-powered search experiences.

Keyword Management

Keyword research and management are core elements of an Organic and AI Search strategy, focusing on understanding user intent across both traditional search queries and conversational, AI-driven prompts. This includes identifying high-value keywords, long-tail phrases, and semantic variations that align with how users search and how AI models interpret context. Ongoing keyword management ensures content stays relevant as search behavior evolves, allowing brands to target emerging opportunities, support topical authority, and maintain strong visibility across organic search results and AI-generated answers.

Optimized Business Listing & Citations

Optimized business listings and citation building are essential to an Organic and AI Search strategy, strengthening local visibility and brand credibility across search engines and AI-powered results. This includes maintaining accurate, consistent business information across platforms such as Google Business Profiles, directories, and data aggregators, while enhancing listings with categories, descriptions, images, and reviews. Strong citation signals help search engines and AI systems verify trust and relevance, improving local rankings, map visibility, and inclusion in AI-driven local search responses.

Local & National SEO Strategies

Local and National SEO are key components of an Organic and AI Search strategy, working together to maximize visibility across geographic and non-geographic search intent. Local SEO focuses on location-based optimization through business listings, localized content, reviews, and citations to capture nearby and “near me” searches, while National SEO targets broader, high-intent keywords with authoritative content and strong site architecture. Combined, these strategies help search engines and AI systems understand relevance at every level, ensuring brands appear in both localized results and nationwide AI-driven search experiences.
Management services help you maintain a positive image across the most popular platforms.

Content Strategies

An effective Organic and AI Search strategy is built on content that is authoritative, relevant, and optimized for both human intent and intelligent search systems. This includes creating high-quality, keyword-informed content that answers real user questions, structured with clear headings, schema markup, and concise summaries that AI models can easily interpret. Long-form articles, FAQs, and evergreen resources help build topical authority, while consistent updates, internal linking, and multimedia elements improve discoverability across traditional search engines and AI-driven results. Together, these content strategies ensure visibility, credibility, and sustained organic growth as search continues to evolve.

Technical SEO

Technical SEO is the foundation of an effective Organic and AI Search strategy, ensuring search engines and AI systems can efficiently crawl, understand, and surface your content. This includes optimizing site speed, mobile performance, and Core Web Vitals, implementing clean URL structures, XML sitemaps, and proper indexation controls. Structured data, schema markup, and semantic HTML help AI-driven search engines accurately interpret content context, while secure HTTPS, accessibility compliance, and scalable site architecture improve trust and long-term visibility across both traditional and AI-powered search results.

Tracking and Reporting

Tracking and reporting are essential components of an Organic and AI Search strategy, providing clear visibility into performance across both traditional search engines and AI-driven discovery. This includes monitoring keyword rankings, organic traffic, engagement metrics, and conversion data, while also tracking visibility in AI search results, featured snippets, and generative answers where possible. By integrating tools like analytics platforms, search console data, and custom dashboards, teams can identify trends, measure ROI, and continuously refine strategies based on real user behavior and evolving search algorithms.

Let's Get Started

Your business started with a vision, and at Shoreline, we’re here to bring it to life. Before creating any plan, we sit down with you one-on-one to understand where you are today and where you want to go. We analyze your online presence and develop a customized strategy built around your strengths, goals, and ambitions. Using our proven design framework and marketing methodology, we ensure every recommendation and action is aligned with your objectives, delivering Digital Marketing strategies that drive growth, engagement, and measurable results.

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