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Chelsea Senior Living

Senior Living SEO Case Study

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35%
Conversions vs. previous year
98%
Goals vs. previous year
72%
Page Views vs. previous year

The Digital Marketing
Challenge

Chelsea Senior Living aimed to increase its on-site client retention rate, attracting new users, and converting visitors to long-term clients. By emphasizing its range of senior and assisted living services to users, our goal was to strengthen the perceived and actual bond between patients, families, and facilities.

The Digital Marketing
Solution

Via a bolstered website and a robust variety of call to action campaigns, Chelsea has been able to expand the breadth of its clientele while remaining committed to its original values. With more high-quality leads and an increase in both traffic and ATS, the Chelsea family of programs has opened multiple new facilities since beginning its partnership with Shoreline.

The solution was simple. A more professional approach and customized digital marketing strategy that works for their specific senior & assisted living audience and all of their assisted living locations.

Project
Highlights

  • Professional Website Development
  • Search Engine Optimization
  • Social Media Management
  • Email Marketing Services
  • SEO Content Writing Services
  • Customized Forms
  • Location Areas
  • Local SEO

About
Chelsea Senior Living

For more than 40 years, Chelsea Senior Living has been dedicated to fulfilling our mission: to provide a comfortable, safe and secure home for those who need help with the activities of daily living in a caring atmosphere of respect and dignity. Through personalized support and health care services, encouragement of maximum independence, emphasis on freedom of choice, promotion of individuality and protection of privacy, our residents will enjoy a greater quality of life than they would living alone.

A Valuable
Partnership

A custom, data-driven SEO and digital marketing strategy for the assisted and senior living industry. Guaranteed to increase traffic, leads, and revenue using a custom-built digital marketing plan. Shoreline Media, your best solution for senior and assisted living digital marketing, lead generation, lead nurturing, and search engine optimization (SEO).

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